The Lake District is the UK’s most Instagrammed beauty spot!

With glistening lakes, vast rolling hills, striking mountains and babbling brooks aplenty, it comes as no surprise that the Lake District has been announced as the UK’s most Instagrammed beauty spot!

Comparable to something out of a fairy-tale, the picturesque landscape of the Lake District has always been the most attractive reason for guests visiting the area. However, with overseas holidays being virtually none existent for the past year and staycations on the rise, it seems that more and more Brits have been discovering the sheer exquisiteness of the area.

In a recent case study conducted by Absolutely Bear, their research found that out of all the popular nature spots in the UK, the Lake District came out on top with over 3.5 million hashtagged posts. This put us ahead of other popular UK beauty destinations including Loch Ness, Dorset Downs, the Yorkshire Dales, Durdle Door & the Eden Project to name a few.

Not only has the Lake District dominated Google searches among Britons looking to book their next UK based getaway, but Cumbrian locals have well and truly taken advantage of the past year of lockdowns by throwing themselves into the local scenery – including many of our staff members!

From Wainwright bagging to wild swimming, many of our team members have discovered new found hobbies during this time and now have an immense appreciation for their home.

Take a look at some of the lovely photos that our team members have shared over the past year that very clearly demonstrates exactly why the Lake District is the leading UK beauty spot on Instagram.

Paddle-boarding has been all the rage this past year, and there is no finer place to take in the views than Derwentwater lake

The view from the top of Catbells always takes our breath away, but its made that bit sweeter when there’s a cloud inversion over Bassenthwaite which makes Skiddaw look like it’s floating!

UK's most instagrammed beauty spot

Climbing up any fell always feels rewarding, but there’s something extra special about watching the sunrise…

UK's most instagrammed beauty spot

…or sunset! Especially when you’ve got a four legged companion

Wild swimming is also a highly popular activity in the Lake District, with many of our team members now ‘taking the plunge’!

UK's most instagrammed beauty spot

The climb is always worth it for the view… or in this case the Instagram photo.

Hiking in the Lake District is always worth it, whether you do it on your own…

UK's most instagrammed beauty spot

… or with a friend!

UK's most instagrammed beauty spot

There is really so much to see and do…

And so many places to visit!

You’ll find inspiration for your next Instagram snap everywhere in the Lake District!

Book your summer staycation to the Lake District

Now you’ve seen why the Lake District is the UK’s most Instagrammed beauty spot, get your summer getaway to the area booked so you can really nail your social media presence!

We have a range of 6 Lake District Hotels scattered among some of the most popular areas in the Lake District National Park. Whether you’re in search of utter luxury so you can feel like royalty, or you’d like something cosy and quaint to get a true taste of those countryside vibes, we’ve got a hotel to match your taste.

With 3 hotels in the centre of Keswick, 2 in the Borrowdale Valley and 1 located in Glenridding right on the shores of Ullswater, they all have an abundance of Instagram worthy views right from their doorstep.

To learn more about each of our 6 hotels, click here.


UK's most instagrammed beauty spot

We’re reopening on May 17th

As per the government’s roadmap out of lockdown, all 6 of our hotels will reopen on May 17th for overnight accommodation.

In preparation, we’re currently offering Flexible Stays where you pay no deposit and no cancellation fees (up to 7 days prior to arrival) should you need to cancel your booking.

Bed & breakfast from just £148.50 per room*


*Price based on the Kings Arms in Keswick.